Remember Mom’s advice? If you do, you can probably write a great social media strategy. That was the advice of this post, and I couldn’t agree more.
So often business makes sensible things complex. This particularly happens with consultants, I’ve found. They’re justifying their necessity to you, of course – but sometimes it can go overboard, and in arguing their worth, they end up creating all kinds of branding and systems for what are pretty basic ideas.
So here are a few more ideas that worked when you got lectured as a kid – and still work now. These work for consumer brands, but they’re just as useful for individuals to remember on social media, too.